American express co.

American Express (American Express) one of the biggest international tourism services and comprehensive financial, financial investment and the universal information processing.American express company was founded in 1850, headquartered in New York City, USA.American express is one of the biggest international tourism services and comprehensive financial, financial investment and universal of information processing in credit CARDS, traveler's checks, tourism, financial planning and international banking accounts for leading position, is in reflect the dow Jones industrial average 30 companies in the United States, the only service company.

American express company, headquartered in New York City.Main operating through its three branches: American citic American express credit cartoon travel related services, American express financial adviser and American express bank.American Express Travel service (American Express Travel Related Services), is one of the world's largest Travel agency, has more than 1700 tourism offices around the world.American express travel related services to individual customers with debit CARDS, credit CARDS and traveller's cheques, with the customer to the company also provide the company card and expenses management tool, to help the company in the management of business entertainment and travel, purchasing, the company also provided to individuals and companies around the world travel and related consulting services.American Express Financial advisor (American Express Financial Advisors), in Financial planning and consultation as the core business, developing a close relationship with retail customers and long-term Financial strategy.In order to meet the needs of its retail customers, American express financial advisers also develop and provide financial products and services, including insurance, pensions and a variety of investment products.American Express Bank (American Express Bank), in Bank based in the United States, American Express Bank has one of the largest international branch network, 77 offices in 40 countries, offering private banking services, personal financial services, trade and foreign exchange Bank.

American express co., LTD. Is a comprehensive financial, financial investment and information processing of the global company, founded in 1850, is headquartered in New York in the United States, mainly provide debit CARDS and credit CARDS, traveler's checks, tourism, insurance, financial planning, investment products and international banking services, etc.As the world's biggest independent credit card company, express company, the most famous American Express Card, issued for the first time since 1958, with no preset spending limit and provide high level service and enjoys a high reputation, is member of millions of American express and the vast majority of global multinational companies

American Express Card, New YorkSecurities exchanges on behalf of one of the dow Jones industrial average 30 companies, is the world's largest independent card issuers and has the largest special merchant network system of its own.American express is a one hundred - year - old in the United States, but the bank is not his bank.1850 express to express business from scratch in buffalo, New York, invented in 1891 and released express traveler's check about express check, I have introduced before, there is no longer here.After world war ii express is a world famous company.It was the most profitable business is popular all over the world traveler's checks.In fact, express considering whether to enter the bank card business has for several years.Make it hesitate before there are two main reasons: one is afraid influence the company good reputation, 2 it is afraid of silver card business will eat their profit business - business travel check.By December 1957, it finally decided to launch its own silver card, was forced by the situation, so to speak.On October 1, 1958 introduced American Express Card, American Express.Express company is famous in the world, especially the traveler's check is recognized as like the dollar are available, so the express release news of the silver card, has been widely response immediately, especially often travel lines of business, but also actively apply.

Originally, express prediction in five years to 200000 calories, results in the two months before it opened broke through the indicators.Before this, DinersClub and other bank CARDS in a large, well-known chain system develops the market, few gains.Can be for express card, is the other way round: due to its dominance in travel service industry, many businesses fear can't match this class expand business express.Open in express, merchants signed with the net more than more than 17000;Especially American league union hotel 150000 households and 4500 members of the hotel to join, marks its bank card was finally accepted by the mainstream American business.Express's strategy is set from the beginning of an upper class rich man provide convenient silver card image.Its annual fee $6, from the start than $5 then DinersClub high $1, this is to show its class higher layer.It was proved that this strategy is very successful.In after nearly 30 years, American express has maintained its own image of "elite", a head down, in a long period of time to avoid the direct competition silver industry in other credit card companies.But at first, the important motivations behind this strategy is to reduce the company leading products - have gained wide application of traveler's checks services - mass of eating.